
// Perfect Pitch Package //
We’ve got video, audio, AI, and coaching resources to get you ready for a successful pitch on our stage—and beyond
How It Works
The Founders Live event follows a simple format:
1 hour of opening entertainment and networking
1 hour pitches/presentations
1 hour networking
you will have five minutes and 39 seconds on stage
It breaks down like this:
A 99-second (1 minute, 39 seconds) pitch. You will be stopped at 99 seconds!
Four minutes of questions from the audience
We encourage you to use slides - better with eight or less in your deck
In this Perfect Pitch Package, you will:
Learn from experts and hear how others went about the pitch experience.
Craft a compelling story with Story Fruition.
Create your 99-second pitch script, pitch recording, and slide deck outline.
Hone your speaking technique with Yoodli AI-based coaching.
Review other helpful resources for your entrepreneurial journey.
Have fun and enjoy a successful Founders Live event!
Let’s get started!
Step 0: Register!
It all starts here.
If you’re pitching on our stage or getting ready for your 99-second pitch video, we need your details for your listing in our startup and investor database — especially in case you win.
Step 1: Learn Pitch Tips From Experts and Founders
Listen to this audio podcast clip of pitching and storytelling tips from professional coaches, trainers and Founders Live competition winners.
WATCH: Storytelling For entrepreneurs
A video series to help entrepreneurs learn how to create, tell and share their story.
WATCH: How Do You Create A Hook For Your PITCH
Step 2: Create Your Story Arc and Develop Your 99-Second PITCH
MISSY AI from Story Fruition
Craft a compelling founder story, build a speaker-friendly deck, and ditch the #1 pitch killer: data dumping. No more bullet-point overload—just storytelling that connects.
MISSY is trained in The Storyteller's Mind Movie book by Melissa Reaves and she'll help you craft your Problem story and guide you on your quick pitch slides. This method of infusing storytelling into your pitch has helped raise over $170M in capital funding!.
Use the promo code: FLVIP to get a Founders Live $50 discount on the 1x access fee. Then it's only $10/month for 3-hours of AI coaching. Cancel anytime.
How To Create Your 99-Second Pitch
This is the pitch deck Melissa Reaves used in the above video, free for your viewing - Copy of Creating a 99 second pitch.
Level up your pitch game
with the Story Fruition Pitch Coaching
One-on-One private pitch coaching
Want more specific coaching from experts in storytelling, communications, and Founders Live/investor pitching?
Invest in a Pitch Coaching session for discounted price of $99 USD
Find a time on Story Fruition’s calendar
Step 3: Practice, Fix, Iterate and Perfect Your Speaking Skills
Featuring Yoodli
Practice and improve your communication skills with real-time feedback from an AI-powered speech coach.
Sign up and use Yoodli for FREE
STEP 4: Calm Your Nerves And Prepare To Pitch With Confidence
Featuring Taylor Johnson
Performance coach Taylor Johnson take you into a deep dive on performance, composure, calmness and shares 5 tools for how to perform at your highest level - when it counts the most.
Step 6: Nick’s Quick Tips
I created Founders Live for entertainment, knowledge, inspiration, and connection.
Our goal is to entertain people around the world with a beautiful mix of fun and innovation at an unforgettable event.
But it also is an incredible venue for you to hone in on your message, gain valuable feedback and possibly earn new business!
Take it from me, a well crafted 99-second pitch can change your life, so it’s best to be as prepared as possible.
- Nick Hughes, Founder and CEO of Founders Live
A few thoughts:
Make sure to wrap a storyline within your 99-second pitch
What emotion are you tugging on? Humanize it and make it relatable to any audience
What’s the problem/solution set? What issue or problem did you discover, who has this problem, and how are you uniquely solving it? Why are you the one to solve it?
Your goal is to get the viewers to nod their head in agreement as soon as possible
Make sure you include how you make money and some data of usage and growth
Don’t end with an investment ask, it feels weird to people who are watching
Prepare and practice for 120 seconds so you leave yourself buffer time at the end
Your goal = leave them with one major point or thought to ponder and be intrigued by
Step 6: Have a Fun and Successful Founders Live Event
Congratulations!
You have discovered your story, used the correct amount of words and slides, and practiced and improved your speaking skills!
Enjoy your time on stage!

“Preparing for a founders live pitch showed me how rich our idea was, but also how hard it was to explain in 99 seconds. The experience was transformative.”
— Founders Live presenter, Seattle